Selfridges Reports and Fiscals

Trying to get hold of Selfridges Fiscals and reports along with rate cards has proven to be extremely difficult with this being private information for business heads only. This is due to the brand being so successful and these usually stay within the brand themselves. This has made it hard to find out what they make as a profit for each year as there turn over is not public. However, with the media plan created for this service, this comes to just over £40,000 which is a reasonable amount of money seeing that Selfridges is a highly established brand that over the years has made themselves known world wide. With this being so, I am not too bothered that I could not find this sort of information as this is an area that I feel confident working within due to the brand success. 

With the media plan reaching just over £40,000 this means that they need to earn this kind of money before any profit is made. However, with this service being available within the three main Selfridges stores; Manchester Exchange, London and Birmingham as well as being placed on the website this means that this should be an easy target for the brand within a year. Although the flowers will cost a substantial amount as will the products bought and supplied this means that there should be no issue with pricing due to the budget that is available.