Monday 10 March 2014

Promotional Aspects that I want to cover with this campaign

There are a variety of promotional aspects that I want to cover with this campaign. This is because I am aware that Selfridges have a bigger budget to experiment with allowing them to become more creative with their advertising methods. Additionally, with this service being completely new and attracting a new customer base this means that they have to modernise their promotional techniques ensuring that they are targeting the new base to draw in profit this way. This means that I will be adding techniques to their list.

The promotional methods that are created for the new flower service will be updated and current showing their creative and innovative mind set for this service. The methodologies that I would like the campaign to feature include;

Logo design
Website design
Social media ( Facebook, twitter, instagram)
Leaftlets
Flyers
Mail Outs
Cut out Voucher
Gift Card
Adshel
Taxi advertisments
Windos Displays
Pop up Stall/ counter
Business Cards
Bags/ Swing Tags
Catalogue
Press Pack
Customer book
Brand Identity Page
Magazine Feature
Web Article
Uniform

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